Attracting Laser Targeted Traffic To Your Irresistible Offer

Traffic is said to be the lifeblood of every business. Without traffic, your business will ultimately die. However, as an entrepreneur or business owner, what you really need to focus on is not just acquiring traffic, but laser targeted traffic. Traffic that can be converted into leads and later clients. So, step one is to determine who precisely […]

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5 Steps To Boost Your Business Profits Using Funnels

When it comes to building a business online, the critical element to success is your funnel. You need a funnel that attracts prospects to your business and then brings them right through to a paying client. The beauty of an online funnel is that with some thought, any business can set it up once and […]

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An Investment Analysts Guide to Average Returns

“I quit and I quit and I quit and at the time it seemed scary. Like if I enter the abyss will I get sucked to the bottom? I had to give myself permission to quit. Many times. Not just one. But I waited and I built up from the inside. And my inside changed. And […]

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Investment Myth #5: Finding Attractive Investment Opportunities is Difficult

Institutions and analysts spend countless hours researching and documenting their findings in elaborate reports. Good investing, we are led to believe, requires such an effort because investing is accepted as a difficult profession. However, the suggestion that finding attractive investment opportunities is difficult is nonsense. For example, in The Little Book that Beats the Market, […]

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Investment Myth #4: Buy and Hold is the Holy Grail

Analysts’ terrible track record of forecasting the future of individual companies has led many to question whether it is true that investors cannot consistently outperform the market over time and as such, should forget about market timing altogether. The outcome, which is seen as the passive, low-cost solution to forecasting, is to buy and hold […]

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Investment Myth #3: Forecasting is Key to Investment Success

In their book Winning Decisions, Russo and Schoemaker created a matrix that deals with the issue of process vs. outcome. As illustrated in the bottom left corner, a bad process with a good outcome is just dumb luck. Paul DePodesta, the vice president of player development and scouting for the New York Mets and the […]

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Investment Myth #2: Interests Are Aligned in the Investment Industry

What the majority of investors either fail to consider or continue to overlook is that equity investing is dominated by institutions that exist primarily to participate, rather than win for those they represent. These include: 1. Brokers 2. Investment managers 3. Fund managers 4. Financial advisors   The Brokers The primary motive of brokers is […]

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5 Reasons to Invest in the Stock Market

Sex. Money. Drugs. Drink. Parties. Ah, the Wolf of Wall Streets depiction as to why you would invest in the stock market. When Jordan Belfort released the book, many years ago, I got to about page 20 and I could read no more. His ignorance and arrogance just too much for me. Then came the film. […]

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